Archives › 2010 › August
Not everyone that starts a business envisions pointing skyward on the NYSE. Many businesses are started in order to benefit an organization, charity or common cause. These ventures are considered non-profit because it is not for the financial benefits of the owners or shareholders. Instead, profits are reinvested directly back into the organization, its program, [...]
One of the truths of modern business is that there is almost nothing that you can bring to market that a competitor can’t duplicate in a matter of time. Not only will they follow your lead, but they may be able to offer an improved product or service, or the same thing for a lower [...]
As executives, entrepreneurs and sales professionals, we all want be on the top of peoples’ minds when they need the type of services we offer. But how do you get there, especially during economic turmoil? With planning, innovation and a strong foundation, the following suggestions can aid you as you “recession proof” your business.
As a prospective or current business owner, marketing trends are important not only in order to understand your consumer better, but also to capitalize on what is hot now. So how do you find that niche that is particularly under served? While your business can always benefit from more research, the easiest, and cheapest, way [...]